Mockins2025 Designer & Video Editor
Art Direction, Branding, Marketing

In my first weeks at Mockins, a vehicle accessory brand rooted in utility and durability, I led a rapid uplift of the brand’s visual language across digital touchpoints. Through stronger art direction, elevated product imagery, and a more cohesive visual system, I helped modernize how the brand shows up across e-commerce and social.

This evolution contributed to increased sales, stronger social engagement, and follower growth. I continue to push and refine the brand, discovering how far a product driven, utilitarian brand like this can go and evolve while staying true to it’s roots.

©Dylan Leipold
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